Meikle believes that even though most websites can be interactive many still deal mainly with one sided issues such as promotion, persuasion and propoganda.
Meikle identifies four different levels of interactivity:
1. transmissional interactivity - the fact that users make choices about what sites they visit online and any subscriptions or alerts they may sign up for.
2. registrational interactivity - tracks online user information (logs of online activity)
3. consultational interactivity - by clicking on hyper links, we are taken to web pages with the information we expected to find from the name of the hyperlink but the information can not bechanged by users
4. conversational interactivity - allows a two way flow of communication as users are able to interact and each submitting information. Meikle believes that a website must have two way input for it to be classified as interactive. He also thinks this conversational interactivity is the only form of interactivity that is open to democracy.
2 comments:
Alyson,
Where did you get your information from on Meikle? You could do with referencing this, and if you've taken any words from the text/website word for word then it must be in quote marks. You've also put lots of comments here on what Meikle thinks, but what do you think? What are your opinions? Can you think of any examples of interactive websites that you may use on a weekly basis?
All the best
Emma
i agree with his point that interactivity should be two way as otherwise it doesn't really interact.
As for the referecning, I summarised the paragraphs from a book in the library and lost the page I had the details of the book on, sorry.
At the moment the forums on MC home that we're all involved with are interactive.
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